Instato

Instato

Instato is a user-friendly free Instagram analytics tool that allows you to track your Instagram account's growth and performance. It provides insights into your followers, engagement rates, best posting times, top performing posts, audience demographics and more.
Instato image
instagram analytics social-media engagement performance-tracking

Instato: Free Instagram Analytics Tool

User-friendly free Instagram analytics tool providing insights into followers, engagement rates, best posting times, top performing posts, audience demographics and more.

What is Instato?

Instato is a free Instagram analytics platform that provides users with in-depth statistics and insights into the performance of their Instagram profile. With an easy-to-use interface, Instato allows you to track key metrics like follower growth, engagement rates, impressions, reach and more across both your feed posts and Instagram stories.

Some of the key features Instato offers include:

  • Follower growth analytics showing new, lost and ghost followers
  • Engagement metrics for both feed posts and stories
  • Post insights detailing reach, impressions, saves and engagement rates for each post
  • Best time to post based on when your followers are most active
  • Top performing posts ranked by engagement
  • Audience demographics showing gender, age and top locations of followers
  • Weekly email reports to keep track of performance
  • Downloadable PDF reports

Instato provides all these analytics totally free as well as the ability to manage unlimited Instagram profiles from one dashboard. With its user-friendly interface and wealth of metrics and insights, Instato is an invaluable free tool for influencers, business owners, photographers and anyone looking to improve their Instagram strategy and results.

Instato Features

Features

  1. Instagram analytics
  2. Follower tracking
  3. Engagement tracking
  4. Best posting times
  5. Top performing posts
  6. Audience demographics

Pricing

  • Free
  • Freemium

Pros

Free

User-friendly interface

In-depth analytics

Customizable reporting

Real-time data

Cons

Limited to Instagram only

No post scheduling

No competitor analysis

Basic features in free version


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