What is Quirky?
Quirky is an online community and crowdsourcing platform that brings new consumer products to market. It allows people to submit ideas for inventions, which are then evaluated by the Quirky community. If an idea is selected, Quirky's design and engineering team refines it and handles the entire product development process, including prototyping, testing, naming, branding, manufacturing, and retail distribution.
Some key things to know about Quirky:
- Anyone can submit an idea to Quirky. Submitted ideas go through an evaluation process where the Quirky community votes on which products they want developed.
- If an idea is selected for development, the original inventor receives a share of the revenue from sales. The Quirky community also gets to influence the product development and naming, earning small shares of the revenue.
- Quirky handles the entire end-to-end product development process, including industrial design, engineering, prototyping, naming, branding, manufacturing, and bringing the product to retail.
- Over 800 consumer products have been developed and sold through Quirky, across a wide range of categories like electronics, household, toys, pets, and more.
- Quirky has partnerships with major retailers like Target, Amazon, and Bed Bath & Beyond to sell Quirky-developed products.
In summary, Quirky leverages crowdsourcing and community collaboration to develop and launch innovative new consumer products. Instead of keeping ideas locked away, Quirky allows people to tap the creative potential of the crowd to bring inventions to life.