Run An Empire

Run An Empire

Run An Empire is a mobile game that turns real-world physical activity into virtual empire building. Players gain control of territory by running, walking or cycling in the real world while tracking their activity using GPS. It aims to encourage an active lifestyle.
Run An Empire image
fitness exercise gps locationbased augmented-reality mobile-game

Run An Empire: Build Your Virtual Empire

Turn physical activity into virtual power with Run An Empire, a mobile game that lets you build your empire while tracking real-world activity using GPS

What is Run An Empire?

Run An Empire is a unique mobile game that blends elements of strategy, role-playing, and exercise tracking to create an experience centered around gaining virtual territory through real-world physical activity. Developed by Mathieu Nouzareth and Florian Nouzareth, the game uses GPS tracking to allow players to gain control of territory on a virtual map by running, walking, or cycling in their local area.

When first launching the game, the player is presented with an empty map containing unclaimed neutral territories. As the player moves in the real world while tracking their movement through the app, any neutral land they pass over is claimed under their empire. Over time, the player builds up an empire of connected territory that they rule over.

However, other nearby players can take over land by passing through it themselves. This introduces an element of strategy and competition, as empires must defend their borders while also looking to expand into neutral territory. Players can team up with friends to build empires together or work against rival empires.

As a fitness app, Run An Empire aims to leverage people's competitive spirit and desire for exploration and conquest to motivate them to exercise and adopt an active lifestyle. The real-world activity required to play the game converts physical movement into measurable in-game progress, blurring the line between exercise and gameplay.

Run An Empire Features

Features

  1. GPS location tracking
  2. Territory claiming by being physically active
  3. Virtual empire building gameplay
  4. Real world activity rewards virtual gameplay
  5. Social gameplay with friends
  6. Leaderboards and achievements

Pricing

  • Freemium

Pros

Encourages physical activity and exercise

Makes fitness fun through gamification

Social and competitive gameplay

Accessible as a free mobile game

Works for any activity like running, walking, cycling

Cons

Requires carrying a smartphone while active

May drain smartphone battery quickly

Not suitable for indoor activities

Territory battles can lead to aggressive play


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