Epom Ad Server vs AdTegrity

Struggling to choose between Epom Ad Server and AdTegrity? Both products offer unique advantages, making it a tough decision.

Epom Ad Server is a Business & Commerce solution with tags like ad-server, ad-management, ad-analytics, ad-targeting, crossdevice-tracking.

It boasts features such as Real-time ad performance analytics, Cross-device ad tracking, Advanced ad targeting capabilities, Campaign optimization tools, Detailed reporting and analytics, Inventory management and forecasting, Programmatic ad buying and selling, Audience segmentation and retargeting and pros including Comprehensive ad management and optimization features, Scalable and reliable ad serving platform, Detailed reporting and analytics for informed decision-making, Customizable to meet specific business needs, Supports multiple ad formats and channels.

On the other hand, AdTegrity is a Business & Commerce product tagged with analytics, fraud-detection, viewability, brand-safety.

Its standout features include Fraud detection, Viewability measurement, Brand safety tools, Analytics for digital ad campaigns, and it shines with pros like Increases transparency in digital ad campaigns, Improves performance of digital ads, Detects ad fraud, Measures viewability of ads, Ensures brand safety.

Feature	Epom Ad Server	AdTegrity
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

Epom Ad Server

Description: Epom Ad Server is an ad serving platform used to manage, serve, track, and report on digital ads. It provides features like real-time ad performance analytics, cross-device tracking, ad targeting capabilities, and campaign optimization tools.

AdTegrity

Description: AdTegrity is an advertising analytics platform that provides fraud detection, viewability measurement, and brand safety tools for digital ads. It aims to increase transparency and performance for digital ad campaigns.

Key Features Comparison

Epom Ad Server Features

• Real-time ad performance analytics
• Cross-device ad tracking
• Advanced ad targeting capabilities
• Campaign optimization tools
• Detailed reporting and analytics
• Inventory management and forecasting
• Programmatic ad buying and selling
• Audience segmentation and retargeting

AdTegrity Features

• Fraud detection
• Viewability measurement
• Brand safety tools
• Analytics for digital ad campaigns

Pros & Cons Analysis

Epom Ad Server

Pros

• Comprehensive ad management and optimization features
• Scalable and reliable ad serving platform
• Detailed reporting and analytics for informed decision-making
• Customizable to meet specific business needs
• Supports multiple ad formats and channels

Cons

• Can be complex to set up and configure for beginners
• Pricing may be higher compared to some competitors
• Limited integration with third-party tools and platforms
• Steep learning curve for advanced features

AdTegrity

Pros

• Increases transparency in digital ad campaigns
• Improves performance of digital ads
• Detects ad fraud
• Measures viewability of ads
• Ensures brand safety

Cons

• May require integration with other ad platforms
• Additional cost for ad analytics
• Setup and training may be complex

Pricing Comparison

Epom Ad Server

• Subscription-Based

AdTegrity

• Subscription-Based