Epom Ad Server vs Orbit Ad Server

Struggling to choose between Epom Ad Server and Orbit Ad Server? Both products offer unique advantages, making it a tough decision.

Epom Ad Server is a Business & Commerce solution with tags like ad-server, ad-management, ad-analytics, ad-targeting, crossdevice-tracking.

It boasts features such as Real-time ad performance analytics, Cross-device ad tracking, Advanced ad targeting capabilities, Campaign optimization tools, Detailed reporting and analytics, Inventory management and forecasting, Programmatic ad buying and selling, Audience segmentation and retargeting and pros including Comprehensive ad management and optimization features, Scalable and reliable ad serving platform, Detailed reporting and analytics for informed decision-making, Customizable to meet specific business needs, Supports multiple ad formats and channels.

On the other hand, Orbit Ad Server is a Business & Commerce product tagged with ad-server, ad-targeting, ad-delivery, ad-tracking, ad-analytics, ad-campaign-management, publisher-platform, advertiser-platform.

Its standout features include Ad targeting and delivery, Real-time ad tracking and analytics, Customizable ad templates and formats, Integrated ad management and reporting, Scalable and high-performance ad serving, Support for various ad types (banner, video, etc.), Detailed ad performance metrics and reporting, and it shines with pros like Open-source and free to use, Customizable and flexible platform, Comprehensive ad management features, Scalable and reliable ad serving infrastructure, Detailed analytics and reporting capabilities.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Epom Ad Server

Epom Ad Server

Epom Ad Server is an ad serving platform used to manage, serve, track, and report on digital ads. It provides features like real-time ad performance analytics, cross-device tracking, ad targeting capabilities, and campaign optimization tools.

Categories:
ad-server ad-management ad-analytics ad-targeting crossdevice-tracking

Epom Ad Server Features

  1. Real-time ad performance analytics
  2. Cross-device ad tracking
  3. Advanced ad targeting capabilities
  4. Campaign optimization tools
  5. Detailed reporting and analytics
  6. Inventory management and forecasting
  7. Programmatic ad buying and selling
  8. Audience segmentation and retargeting

Pricing

  • Subscription-Based

Pros

Comprehensive ad management and optimization features

Scalable and reliable ad serving platform

Detailed reporting and analytics for informed decision-making

Customizable to meet specific business needs

Supports multiple ad formats and channels

Cons

Can be complex to set up and configure for beginners

Pricing may be higher compared to some competitors

Limited integration with third-party tools and platforms

Steep learning curve for advanced features


Orbit Ad Server

Orbit Ad Server

Orbit Ad Server is an open-source ad serving platform built specifically for online publishers and advertisers. It provides ad targeting, delivery, tracking, analytics and more to manage online advertising campaigns.

Categories:
ad-server ad-targeting ad-delivery ad-tracking ad-analytics ad-campaign-management publisher-platform advertiser-platform

Orbit Ad Server Features

  1. Ad targeting and delivery
  2. Real-time ad tracking and analytics
  3. Customizable ad templates and formats
  4. Integrated ad management and reporting
  5. Scalable and high-performance ad serving
  6. Support for various ad types (banner, video, etc.)
  7. Detailed ad performance metrics and reporting

Pricing

  • Open Source

Pros

Open-source and free to use

Customizable and flexible platform

Comprehensive ad management features

Scalable and reliable ad serving infrastructure

Detailed analytics and reporting capabilities

Cons

Steeper learning curve for non-technical users

Requires self-hosting and server maintenance

Limited third-party integrations out of the box

May require additional development resources for complex setups