FireStats vs Matomo

Struggling to choose between FireStats and Matomo? Both products offer unique advantages, making it a tough decision.

FireStats is a Business & Commerce solution with tags like analytics, traffic, metrics, free.

It boasts features such as Basic website analytics, Visitor tracking, Pageview tracking, Referrer tracking, Search term tracking, Browser tracking, Operating system tracking and pros including Free to use, Easy to install and setup, Simple and intuitive interface, Provides key website metrics, Good for basic analytics needs.

On the other hand, Matomo is a Online Services product tagged with analytics, tracking, privacy, opensource.

Its standout features include Real-time analytics, Customizable dashboards, Goal and funnel tracking, Heatmaps, A/B testing, Custom segments, API access, Plugin ecosystem, and it shines with pros like Open source and self-hosted, Strong focus on privacy, Powerful free community edition, Highly customizable and extensible.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

FireStats

FireStats

FireStats is a free website traffic analysis tool that provides basic analytics for websites. It tracks total visitors, page views, referrers, search terms, browsers, OS, and more. FireStats is easy to install and provides key website metrics in a simple interface.

Categories:
analytics traffic metrics free

FireStats Features

  1. Basic website analytics
  2. Visitor tracking
  3. Pageview tracking
  4. Referrer tracking
  5. Search term tracking
  6. Browser tracking
  7. Operating system tracking

Pricing

  • Free

Pros

Free to use

Easy to install and setup

Simple and intuitive interface

Provides key website metrics

Good for basic analytics needs

Cons

Limited features compared to advanced analytics tools

No mobile app

No custom reporting

No goal/conversion tracking

No segmentation or advanced analysis


Matomo

Matomo

Matomo is an open-source web analytics platform that focuses on data privacy. It can track visits, page views, downloads, and more on websites, apps, etc. Matomo aims to provide valuable insights while letting users retain control over their data.

Categories:
analytics tracking privacy opensource

Matomo Features

  1. Real-time analytics
  2. Customizable dashboards
  3. Goal and funnel tracking
  4. Heatmaps
  5. A/B testing
  6. Custom segments
  7. API access
  8. Plugin ecosystem

Pricing

  • Open Source
  • Freemium
  • Subscription-Based

Pros

Open source and self-hosted

Strong focus on privacy

Powerful free community edition

Highly customizable and extensible

Cons

Steeper learning curve than some tools

Requires technical expertise to set up and manage

Limited support options