
Description: Google Analytics is a free web analytics service that tracks and reports website traffic. It shows how visitors interact with website content, providing insight into behavior, demographics, and more.
Type: Open Source Test Automation Framework
Founded: 2011
Primary Use: Mobile app testing automation
Supported Platforms: iOS, Android, Windows

Description: Uplifter is a CRO and personalization platform that helps ecommerce companies increase conversions and revenue through A/B testing, multivariate testing, and AI-powered product recommendations. It provides an intuitive visual editor to create and deploy tests without coding.
Type: Cloud-based Test Automation Platform
Founded: 2015
Primary Use: Web, mobile, and API testing
Supported Platforms: Web, iOS, Android, API