Smaato vs Flurry
Struggling to choose between Smaato and Flurry? Both products offer unique advantages, making it a tough decision.
Smaato is a Online Services solution with tags like mobile, ad-platform, monetization, publishers, ad-inventory.
It boasts features such as Real-time bidding ad exchange, Ad mediation & optimization, Publisher dashboard & analytics, SDKs for iOS, Android, Unity, etc, Anti-fraud technology, Global demand from ad networks & DSPs and pros including Large global demand for ad inventory, Automated tools to optimize ad revenue, Support for multiple ad formats, Easy integration with SDKs, Dedicated account management.
On the other hand, Flurry is a Ai Tools & Services product tagged with mobile, analytics, usage-tracking.
Its standout features include User analytics, Funnel analysis, Crash reporting, Audience segmentation, A/B testing, Push notifications, and it shines with pros like Free basic plan, Easy integration, Real-time data, Customizable dashboards, Cross-platform support.
To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.
Smaato
Smaato is a mobile ad platform and supply-side platform (SSP) that provides mobile ad monetization services for app developers and publishers. It allows publishers to manage their ad inventory, access demand from ad networks and buyers, and optimize revenue using automated tools.
Categories:
Smaato Features
- Real-time bidding ad exchange
- Ad mediation & optimization
- Publisher dashboard & analytics
- SDKs for iOS, Android, Unity, etc
- Anti-fraud technology
- Global demand from ad networks & DSPs
Pricing
- Revenue share
- Custom pricing for large publishers
Pros
Cons
Flurry
Flurry is a mobile analytics service that provides insights on mobile application usage. It tracks metrics like sessions, demographics, device types, and custom events to help developers understand user behavior and improve their apps.
Categories:
Flurry Features
- User analytics
- Funnel analysis
- Crash reporting
- Audience segmentation
- A/B testing
- Push notifications
Pricing
- Freemium
- Subscription-Based