umami vs Google Analytics

Struggling to choose between umami and Google Analytics? Both products offer unique advantages, making it a tough decision.

umami is a Online Services solution with tags like analytics, tracking, traffic, dashboards, reports, open-source.

It boasts features such as Open source web analytics tool, Tracks page views and unique visitors, Provides dashboards and reports for traffic analysis, Easy to install and use, Fast and lightweight design and pros including Free and open source, Simple and easy to use, Focused on privacy, Lightweight and fast, Customizable and extensible.

On the other hand, Google Analytics is a Online Services product tagged with web-analytics, traffic-tracking, behavior-analytics.

Its standout features include Real-time reporting, Customizable dashboards, Goal and funnel tracking, Ecommerce tracking, Custom segments, Audience insights, Integrations, and it shines with pros like Free version available, Powerful and customizable, Easy to use interface, Real-time data, Robust reporting features, Integrates with other Google products.

Feature	umami	Google Analytics
Overall Score	N/A	1
Primary Category	Online Services	Online Services

Product Overview

umami

Description: Umami is an open source web analytics tool focused on simplicity and privacy. It tracks page views and unique visitors and provides dashboards and reports to analyze traffic to your site. It is easy to install and use, with a fast and lightweight design.

Google Analytics

Description: Google Analytics is a free web analytics service that tracks and reports website traffic. It shows how visitors interact with website content, providing insight into behavior, demographics, and more.

Key Features Comparison

umami Features

• Open source web analytics tool
• Tracks page views and unique visitors
• Provides dashboards and reports for traffic analysis
• Easy to install and use
• Fast and lightweight design

Google Analytics Features

• Real-time reporting
• Customizable dashboards
• Goal and funnel tracking
• Ecommerce tracking
• Custom segments
• Audience insights
• Integrations

Pros & Cons Analysis

umami

Pros

• Free and open source
• Simple and easy to use
• Focused on privacy
• Lightweight and fast
• Customizable and extensible

Cons

• Limited built-in features compared to paid tools
• Requires some technical knowledge to set up and manage
• Lacks support and documentation
• Not suitable for large, complex sites

Google Analytics

Pros

• Free version available
• Powerful and customizable
• Easy to use interface
• Real-time data
• Robust reporting features
• Integrates with other Google products

Cons

• Can be overwhelming for beginners
• Requires technical setup
• Limits on number of hits for free version
• No offline tracking in free version
• Relies heavily on cookies

Pricing Comparison

umami

• Open Source
• Free

Google Analytics

• Free
• Subscription-Based