umami vs Google Analytics

Struggling to choose between umami and Google Analytics? Both products offer unique advantages, making it a tough decision.

umami is a Online Services solution with tags like analytics, tracking, traffic, dashboards, reports, open-source.

It boasts features such as Open source web analytics tool, Tracks page views and unique visitors, Provides dashboards and reports for traffic analysis, Easy to install and use, Fast and lightweight design and pros including Free and open source, Simple and easy to use, Focused on privacy, Lightweight and fast, Customizable and extensible.

On the other hand, Google Analytics is a Online Services product tagged with web-analytics, traffic-tracking, behavior-analytics.

Its standout features include Real-time reporting, Customizable dashboards, Goal and funnel tracking, Ecommerce tracking, Custom segments, Audience insights, Integrations, and it shines with pros like Free version available, Powerful and customizable, Easy to use interface, Real-time data, Robust reporting features, Integrates with other Google products.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

umami

umami

Umami is an open source web analytics tool focused on simplicity and privacy. It tracks page views and unique visitors and provides dashboards and reports to analyze traffic to your site. It is easy to install and use, with a fast and lightweight design.

Categories:
analytics tracking traffic dashboards reports open-source

Umami Features

  1. Open source web analytics tool
  2. Tracks page views and unique visitors
  3. Provides dashboards and reports for traffic analysis
  4. Easy to install and use
  5. Fast and lightweight design

Pricing

  • Open Source
  • Free

Pros

Free and open source

Simple and easy to use

Focused on privacy

Lightweight and fast

Customizable and extensible

Cons

Limited built-in features compared to paid tools

Requires some technical knowledge to set up and manage

Lacks support and documentation

Not suitable for large, complex sites


Google Analytics

Google Analytics

Google Analytics is a free web analytics service that tracks and reports website traffic. It shows how visitors interact with website content, providing insight into behavior, demographics, and more.

Categories:
web-analytics traffic-tracking behavior-analytics

Google Analytics Features

  1. Real-time reporting
  2. Customizable dashboards
  3. Goal and funnel tracking
  4. Ecommerce tracking
  5. Custom segments
  6. Audience insights
  7. Integrations

Pricing

  • Free
  • Subscription-Based

Pros

Free version available

Powerful and customizable

Easy to use interface

Real-time data

Robust reporting features

Integrates with other Google products

Cons

Can be overwhelming for beginners

Requires technical setup

Limits on number of hits for free version

No offline tracking in free version

Relies heavily on cookies