Visual Website Optimizer vs Engauge A/B

Struggling to choose between Visual Website Optimizer and Engauge A/B? Both products offer unique advantages, making it a tough decision.

Visual Website Optimizer is a Business & Commerce solution with tags like ab-testing, conversion-optimization, website-testing.

It boasts features such as A/B testing, Multivariate testing, Heatmaps and scrollmaps, Funnel analysis, Split URL testing, AI-powered personalization, Integrations with analytics platforms and pros including Easy to set up tests without coding, Detailed analytics and reporting, Can target tests to specific segments, Has free plan for small businesses.

On the other hand, Engauge A/B is a Business & Commerce product tagged with ab-testing, split-testing, conversion-optimization, web-analytics.

Its standout features include Split URL testing, Lightweight and easy to use, Free and open source, Allows A/B testing of webpages, Provides click tracking and conversion data, Integrates with Google Analytics, and it shines with pros like Free to use, Simple and intuitive interface, Quick setup for A/B tests, Open source code can be customized, Provides useful data on conversions.

Feature	Visual Website Optimizer	Engauge A/B
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

Visual Website Optimizer

Description: Visual Website Optimizer is an A/B testing and conversion rate optimization software that allows you to test changes to your website to increase conversions. It makes it easy to set up A/B and multivariate tests without coding.

Engauge A/B

Description: Engauge A/B is a free open source A/B testing tool that allows you to set up split URL tests to see which webpage design performs better. It is lightweight and easy to use.

Key Features Comparison

Visual Website Optimizer Features

• A/B testing
• Multivariate testing
• Heatmaps and scrollmaps
• Funnel analysis
• Split URL testing
• AI-powered personalization
• Integrations with analytics platforms

Engauge A/B Features

• Split URL testing
• Lightweight and easy to use
• Free and open source
• Allows A/B testing of webpages
• Provides click tracking and conversion data
• Integrates with Google Analytics

Pros & Cons Analysis

Visual Website Optimizer

Pros

• Easy to set up tests without coding
• Detailed analytics and reporting
• Can target tests to specific segments
• Has free plan for small businesses

Cons

• Limited number of tests on free plan
• No mobile app optimization features
• Steep learning curve for advanced features

Engauge A/B

Pros

• Free to use
• Simple and intuitive interface
• Quick setup for A/B tests
• Open source code can be customized
• Provides useful data on conversions

Cons

• Limited to split URL testing
• Less robust features than paid tools
• Can only test webpages
• No multivariate or advanced testing
• Lacks some data visualization features

Pricing Comparison

Visual Website Optimizer

• Free
• Freemium
• Subscription-Based

Engauge A/B

• Open Source