Engauge A/B

Engauge A/B

Engauge A/B is a free open source A/B testing tool that allows you to set up split URL tests to see which webpage design performs better. It is lightweight and easy to use.
ab-testing split-testing conversion-optimization web-analytics

Engauge A/B: Free Open Source A/B Testing Tool for Website Design Optimization

Engauge A/B is a free open source A/B testing tool that allows you to set up split URL tests to see which webpage design performs better. It is lightweight and easy to use.

What is Engauge A/B?

Engauge A/B is a free, open source A/B testing tool used to improve webpage conversion rates. It allows you to set up split URL tests, sending some visitors to one version of a page and others to a slightly different version, in order to determine which design converts better.

Some key features of Engauge A/B include:

  • Easy visual editor to set up A/B tests without coding
  • Support for multivariate testing - test multiple elements on a page
  • Lightweight and simple interface
  • Analytics integration to track conversions
  • Free and open source

Engauge A/B is a good choice for small businesses, startups, and developers looking to experiment with A/B testing without investing in an enterprise-level paid platform. Its simplicity makes it easy to get started for those new to split testing. Overall, Engauge A/B is a flexible free option to help improve website conversion rates through A/B testing.

Engauge A/B Features

Features

  1. Split URL testing
  2. Lightweight and easy to use
  3. Free and open source
  4. Allows A/B testing of webpages
  5. Provides click tracking and conversion data
  6. Integrates with Google Analytics

Pricing

  • Open Source

Pros

Free to use

Simple and intuitive interface

Quick setup for A/B tests

Open source code can be customized

Provides useful data on conversions

Cons

Limited to split URL testing

Less robust features than paid tools

Can only test webpages

No multivariate or advanced testing

Lacks some data visualization features


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