AppAppeal
AppAppeal is a mobile app analytics platform that provides insights into audience engagement, loyalty, and lifetime value. It features user segmentation, cohort analysis, and predictive analytics.
mobile
analytics
engagement
user-segmentation
cohort-analysis
predictive-analytics
AppAppeal: Mobile App Analytics Platform
AppAppeal offers insights into audience engagement, loyalty, and lifetime value through user segmentation, cohort analysis, and predictive analytics.
What is AppAppeal?
AppAppeal is a mobile app analytics platform designed to help app developers and marketers understand user behavior and optimize app performance. Key features of AppAppeal include:
- Audience insights - Segment users by demographics, behavior, loyalty, and value to understand your most engaged users.
- Engagement analytics - Track session length, screen views, clicks, and more to measure engagement over time.
- Retention analysis - Analyze user churn and build cohorts to identify issues driving users away.
- Lifetime value - Predict future revenue potential based on historical usage patterns.
- Notifications - Set up alerts to be notified of significant changes or milestones.
- Attribution - Give credit to marketing campaigns that are driving installs and engagement.
- API access - Integrate AppAppeal data into other systems with the REST API.
AppAppeal provides an intuitive dashboard to track key metrics and allows analysts to dig deeper into the data to identify opportunities to improve conversion rates, drive more high-value users, and maximize revenue from the app.
AppAppeal Features
Features
- User segmentation
- Cohort analysis
- Predictive analytics
- Audience engagement insights
- User loyalty insights
- User lifetime value insights
Pricing
- Freemium
- Subscription-Based
Pros
In-depth analytics for mobile apps
Easy to integrate using SDKs
Intuitive dashboard
Affordable pricing
Good customer support
Cons
Can be complex for non-technical users
Limited customization options
Requires large user base for meaningful insights
Official Links
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