Catalist
Catalist is a customer data platform and data management platform designed for political campaigns and non-profit organizations to manage constituent data. It centralizes voter information to help optimize outreach efforts.
customer-data
data-platform
constituent-data
voter-information
campaign-management
Catalist: Customer Data Platform
Customer data platform and data management platform for political campaigns and non-profit organizations, centralizing voter information to optimize outreach efforts.
What is Catalist?
Catalist is a customer data platform and data management platform designed specifically for progressive political campaigns and non-profit organizations. It serves as a central database to store, manage, and analyze constituent data to help optimize outreach efforts and messaging.
Key features of Catalist include:
- Centralized database of over 240 million voting-age individuals in the United States, with up to 5000 data points per individual
- APIs and data integrations with voter files, consumer data, Census data, and other sources to append and update constituent records
- Analytics and modeling tools to score individuals on factors like partisanship, turnout likelihood, issue interest and more to allow for targeted outreach
- Software integrations with CRMs, email tools, and other campaign software to activate messaging and contact strategies
- Dashboards to track performance and engagement across outreach campaigns and channels
- Options for national partisan campaigns as well as state/local and issue-based non-profit groups to license access to Catalist data and software
Overall, Catalist aims to provide progressive organizations a unified platform to store constituent data, generate actionable insights on target audiences, and execute integrated outreach efforts across channels.
Catalist Features
Features
- Voter database management
- Targeted messaging
- Data analytics
- Reporting and insights
- Integration with other tools
Pricing
- Subscription-Based
Pros
Centralized database
Optimized outreach
Data-driven targeting
Scalable
Customizable
Cons
Expensive
Steep learning curve
Requires technical expertise
Data privacy concerns
Official Links
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