Google My Business

Google My Business

Google My Business is a free tool for businesses to manage their online presence across Google, including Search and Maps. It allows businesses to update basic information, photos, opening hours, services, and more.
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local-business listings maps search-engine-optimization customer-engagement

Google My Business: Manage Your Online Presence

Google My Business is a free tool for businesses to manage their online presence across Google, including Search and Maps. It allows businesses to update basic information, photos, opening hours, services, and more.

What is Google My Business?

Google My Business is a free tool from Google that helps businesses and organizations manage their online presence across Google, including Search and Maps. By creating a Google My Business profile, businesses can update basic information about themselves, add photos, list services provided, add opening hours, and more.

A Google My Business listing helps customers find a business's locations, updated hours, contact information, and other helpful details. It puts this information directly on Google Search and Maps so customers can easily find it when searching on Google.

Key features and benefits of Google My Business include:

  • Improved visibility on Google Search and Maps.
  • Ability to add photos, descriptions, contact info, opening hours, attributes, and more.
  • Insights into how customers find and interact with your business on Google.
  • Manage information across multiple business locations from one dashboard.
  • Respond to customer reviews.
  • It's free to use.

Overall, Google My Business is an essential free tool that every business with a physical location should utilize. It helps customers find and engage with businesses both online and in-person.

Google My Business Features

Features

  1. Business profile creation
  2. Location management
  3. Insights and metrics
  4. Post creation and management
  5. Customer reviews and Q&A
  6. Appointment scheduling
  7. Messaging

Pricing

  • Free
  • Freemium

Pros

Free to use

Integrates with Google Search and Maps

Provides analytics and insights

Allows customer engagement

Appointment booking capability

Mobile app available

Cons

Limited customization options

Relies heavily on Google ecosystem

Can be time consuming to manage

Appointment features require paid plan

No eCommerce capabilities


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