Lamplighter
Lamplighter is an open-source automation platform for marketing teams to manage their campaigns and workflows. It allows users to create automated campaigns, landing pages, email marketing, and more in one central tool.
automation
campaigns
workflows
landing-pages
email-marketing
Lamplighter: Marketing Automation Platform
Open-source automation platform for managing campaigns and workflows, creating automated campaigns, landing pages, email marketing, and more in one central tool.
What is Lamplighter?
Lamplighter is an open-source marketing automation platform built to help marketing teams manage complex campaigns and workflows. It provides an intuitive drag-and-drop builder to create automated email campaigns, landing pages, forms, website popups, and more.
Key features include:
- Visual campaign builder to set up multi-step campaigns with conditional logic
- Tools to easily create, edit, and publish landing pages
- Forms builder with dozens of field types to capture leads
- Email editor to build and send automated email marketing campaigns
- A/B testing for emails and landing pages
- Built-in CRM and contact database to manage subscribers
- Integration with popular marketing and sales tools
- Detailed analytics on campaigns, forms, and subscriber engagement
As an open-source platform, Lamplighter provides enterprise-grade capabilities without licensing fees or vendor lock-in. Developers can also extend functionality with the code. Overall, it enables marketing teams to drive more conversions and ROI across the entire customer lifecycle.
Lamplighter Features
Features
- Visual workflow builder
- Landing page builder
- Email marketing
- Automation
- Integrations
- Reporting and analytics
Pricing
- Open Source
- Self-Hosted
Pros
Easy to use drag and drop workflow builder
Pre-built templates and workflows
Centralized marketing platform
Affordable pricing
Open source and self-hosted
Cons
Limited native integrations
Steep learning curve
Not suitable for large enterprises
Lacks some advanced marketing features
Official Links
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