What is Mail Igniter?
Mail Igniter is an open source email marketing application built with PHP and MySQL. It allows you to easily create, send, and track professional email campaigns to engage with your contacts and customers.
Key features include:
- Drag-and-drop editor to design responsive email templates
- Contact management with segmentation and tagging
- Campaign scheduling and automation based on actions and events
- A/B split testing to optimize your emails
- Detailed analytics on opens, clicks, unsubscribes, and more
- Spam check to improve deliverability
- Integration with major email providers and webhooks
- Self-hosted on your own server for full data ownership
Mail Igniter is a good open source alternative to proprietary email marketing platforms like MailChimp or Constant Contact. It gives you full control and customization of your email campaigns, contacts, and data. The automatic segmentation and event-based workflows make it easy to personalized your subscriber's journeys.