What is Measured Inc.?
Measured is a SaaS platform focused on analytics, specifically conversion tracking and reporting. It aims to provide businesses with deeper insight into their website visitors and customers across various marketing channels.
Some key features of Measured include:
- Flexible implementation with JavaScript, Pixel, or API tracking
- Conversion tracking for leads, sales, registrations, subscriptions, and more
- Attribution modeling to see influence of different marketing efforts
- A/B testing capabilities baked in
- Custom reporting and data exports to CSV/Google Sheets
- Integrations with marketing platforms like Google Ads, Facebook, HubSpot, and more
Measured is suited for B2B and B2C companies who want more advanced analytics and reporting than what general platforms like Google Analytics can provide out of the box. It allows you to connect online and offline data to get full-funnel visibility. Pricing is subscription-based at $999/mo.