What is Positionly?
Positionly is a software designed for conducting competitive analysis and improving SEO. It allows businesses to track their keyword rankings against competitors to understand their relative search visibility and identify opportunities for growth.
Some key features of Positionly include:
- Keyword ranking tracking - See where your site ranks in Google search for target keywords versus competitors
- Ranking history - Analyze ranking trends over time to measure SEO impact
- Competitor tracking - Add key competitors and monitor their search performance
- Backlink analysis - Identify new link building opportunities by studying your competitors' backlink profiles
- Custom reporting - Export customizable reports on rankings, competitors, and other metrics
- Ranking alerts - Get notified when you reach top keyword ranking positions
Positionly integrates with Google Search Console and makes use of robust computational linguistics models to deliver insightful and actionable organic search intelligence. It's designed specifically for enterprise SEO and marketing teams who want to objectively measure search visibility versus the competition over time.
The platform provides visualizations and prioritized recommendations on improving keyword rankings based on its in-depth competitive analysis. This enables strategic and data-driven decisions on SEO targeting, content optimization, and link building.
SEO PowerSuite, Rank Tracker, Seobility, Serposcope, SEO Tools Centre, Seodity, Serpstat, SEOmator, Marketing Miner, A1 Keyword Research, TubeResearcher, RankWatch, Link Dynamo, Rankinity, SERP Parser are some alternatives to Positionly.