Rival IQ

Rival IQ

Rival IQ is a competitive intelligence software that allows users to track keywords and competitors across search engines, domains, social media, reviews, and ads. It provides insights into a company's online presence and visibility relative to competitors.
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Rival IQ: Competitive Intelligence Software

Track keywords, competitors, search engines, social media, reviews, and ads to gain insights into a company's online presence and visibility relative to competitors.

What is Rival IQ?

Rival IQ is a robust competitive intelligence and market research platform designed to help businesses monitor their competitors' online marketing efforts and benchmark their own performance. Its key features include:

  • Competitor keyword tracking across search engines like Google and Bing
  • Monitoring of competitor paid search, display, and shopping ads
  • Insights into competitors' search rankings, web traffic, and social media follower growth
  • Review monitoring to see reviews and ratings for a brand and key competitors
  • Automated reports on competitor analysis data
  • Tools to compare your website and social media profiles to top competitors
  • Options to track global or local competitors by country and language

Rival IQ saves users time by automatically surfacing the online marketing metrics that matter most when benchmarking against the competition. Its platform is intuitive with a user-friendly dashboard. Along with tracking competitors, Rival IQ provides insights and guidance to improve your own search, social, content, and review marketing efforts. It offers a mobile app and integrates with other software like Salesforce, Tableau, and Slack. Rival IQ is suited for medium to large businesses who want to closely monitor their market and make data-driven strategic decisions.

Rival IQ Features

Features

  1. Keyword tracking
  2. Competitor tracking
  3. Search engine tracking
  4. Social media tracking
  5. Ad tracking
  6. Review monitoring
  7. Rank tracking
  8. Share of voice analysis

Pricing

  • Subscription-Based

Pros

In-depth competitive intelligence

Easy to use interface

Customizable alerts and notifications

Integration with other software

Good customer support

Cons

Can be expensive for small businesses

Steep learning curve

Limited custom reporting

Data lacks some granularity


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