Socialbakers

Socialbakers

Socialbakers is a social media management platform that provides analytics, publishing, engagement, and advertising solutions for managing business pages on Facebook, Twitter, Instagram and other networks. It offers tools to analyze audience data, track campaign performance, sche
Socialbakers image
social-media analytics engagement advertising facebook twitter instagram

Socialbakers: Social Media Management Platform

Social media management platform providing analytics, publishing, engagement, and advertising solutions for managing business pages on Facebook, Twitter, Instagram and other networks.

What is Socialbakers?

Socialbakers is a comprehensive social media management platform designed for marketers and agencies to optimize and scale their social efforts. The tool provides a full suite of analytics, publishing, engagement, and advertising capabilities across multiple social networks including Facebook, Twitter, Instagram, YouTube, and LinkedIn.

Key features of Socialbakers include:

  • Audience analysis - Track fan growth, demographic data, customer feedback, and more to identify high-value follower segments and inform content strategy.
  • Post planning - Plan and schedule unlimited posts across multiple accounts and manage them all from a unified calendar.
  • Campaign analytics - Monitor paid and organic campaign KPIs like reach, engagement, clicks, and conversions to optimize performance.
  • Inbox and monitoring - Manage brand mentions and assign tasks to collaborate with team members.
  • Competitive benchmarking - Compare your performance against competitors and industry benchmarks.
  • Ad management - Create, run and optimize paid social campaigns from one interface and access unique audience targeting options.

Overall, Socialbakers provides robust SaaS capabilities for both small businesses and large enterprises to improve branding, connect with customers, and increase ROI from their social media channels.

Socialbakers Features

Features

  1. Social Media Analytics
  2. Content Planning
  3. Social Media Monitoring
  4. Social Media Publishing
  5. Social Media Engagement
  6. Social Media Advertising

Pricing

  • Subscription-Based

Pros

Robust analytics and reporting

Comprehensive social media management

User-friendly interface

Good customer support

Integration with major social networks

Cons

Can be pricey for small businesses

Steep learning curve

Limited flexibility in some areas


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