synthesio

Synthesio

Synthesio is a social media monitoring tool that allows users to track mentions of their brand, products, competitors, and keywords across social platforms like Twitter, Facebook, and Instagram. It provides real-time alerts, data visualizations, and sentiment analysis.
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social-media monitoring analytics sentiment-analysis brand-tracking

Synthesio: Social Media Monitoring Tool

Real-time monitoring of social media platforms, brand tracking, competitor analysis, keyword insights

What is Synthesio?

Synthesio is a comprehensive social media analytics and listening platform used by marketing and communication teams to track trends, crises, competitors, and overall brand health across the social web. Key features include:

  • Real-time alerts when keywords, brands, or topics are mentioned online
  • Customizable dashboards to visualize trends, share of voice, sentiment, influencers, and more
  • Image recognition to monitor visual brand content
  • Historical and comparative data going back several years
  • Integration with mainstream social platforms like Instagram, Twitter, Facebook, YouTube, forums, blogs, and news sites
  • Ability to analyze content in 100+ languages
  • Tools to manage workforce, collaborate with teams, and share projects
  • Robust filtering options to hone in on content that matters most
  • Custom reporting to showcase social analytics insights
  • Superior data capacity to handle large volume social data for global brands

With its powerful analytics capabilities and broad social media reach, Synthesio is an ideal platform for enterprise brands who need to monitor social conversations happening around their company and industry at a global scale across multiple languages.

Synthesio Features

Features

  1. Real-time social media monitoring
  2. Brand/keyword tracking
  3. Competitive benchmarking
  4. Sentiment analysis
  5. Data visualizations
  6. Alerts and notifications

Pricing

  • Subscription-Based

Pros

Powerful analytics and insights

User-friendly interface

Customizable dashboards

Broad language support

Robust API capabilities

Cons

Expensive for small businesses

Data limits on lower tiers

Steep learning curve initially


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