What is Viralicious?

Viralicious is a comprehensive viral marketing and social media analytics platform designed to help brands and agencies fully understand the performance of their social content and campaigns. The key features and benefits of Viralicious include:

• Virality Scoring - Uses a proprietary algorithm to assign a 'Virality Score' to each piece of content based on velocity, reach, amplification etc. This enables easy identification of your best performing content.
• Audience Insights - Analyzes audience demographics, interests, and behavior to optimize targeting and maximize engagement.
• Competitive Benchmarking - Track competitive content performance against your own to inform content strategy and set benchmarks.
• Influencer Mapping - Identify key influencers driving the viral spread of content and understand alignment with your brand.
• Campaign Reporting - Robust analytics across multiple campaigns provide actionable insights to iterate and improve strategy.
• Data Visualizations - Customizable dashboards and graphical visualizations make data analysis quick and intuitive.

With Viralicious, brands can accelerate viral reach, gain actionable insights to continually improve content, and benchmark performance against competitors. The platform is trusted by leading brands across multiple industries to maximize their social media ROI.

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