Customer.io icon

Customer.io

Customer.io is a marketing automation and campaign management platform designed for sending targeted email, push, and SMS campaigns to customers and prospects. It features segmentation tools, A/B testing, and analytics to optimize marketing performance.

What is Customer.io?

Customer.io is a marketing automation and campaign management platform optimized for sending targeted, personalized email, push notifications, and SMS campaigns. Key features include:

  • Segmentation tools to divide contacts based on behaviors, attributes, events, and user profiles
  • Drag-and-drop email campaign builder with hundreds of customizable templates
  • A/B testing capabilities to optimize marketing performance
  • Tools to personalize messaging with merge tags, conditional content, and more
  • Real-time analytics on opens, clicks, conversions, and unsubscribes
  • APIs and integrations with leading CRMs, ecommerce platforms, and other tools
  • Deliverability features to ensure high inbox placement rates

Customer.io positions itself as an easy-to-use platform tailored for marketers who may not have technical backgrounds. It focuses on enabling targeted, personalized messaging without requiring coding. With its analytics capabilities, Customer.io aims to help marketers optimize their strategies and demonstrate tangible ROI from campaigns.

The Best Customer.io Alternatives

Top Apps like Customer.io

Chatwoot

Chatwoot is an open-source customer engagement platform and live chat application for sales and support teams. It provides businesses with the ability to connect with visitors and customers in real-time through their website, mobile app, or messaging platform.Some of the key features Chatwoot offers include:Unlimited agents - Allow...

Listmonk

Listmonk is an open-source self-hosted newsletter and mailing list manager application. It provides an easy way to create, organize, and send email newsletters to large subscriber lists without relying on external services.Some key features of Listmonk include:Subscriber management - Add subscribers manually or via CSV import, group subscribers...

Intercom

Intercom is a popular customer messaging and engagement platform used by over 25,000 businesses worldwide. It allows companies to communicate with customers directly within their own apps and websites via messaging channels like chat, email, and conversational bots.Key features of Intercom include:Messenger and in-app chat - Talk to customers...

MoonMail

MoonMail is an open-source email marketing platform optimized for developers. It provides both a server and client that work together to manage email campaigns and newsletters.Some key features and benefits of MoonMail include:Self-hosted - You host and control the platform and data on your own serversHigh volume delivery...

OpenWidget

OpenWidget is an open-source and cross-platform widget toolkit for building graphical user interface (GUI) applications. It allows developers to create modern, interactive interfaces using a rich set of customizable and themeable UI components.Some key features of OpenWidget include:Supports all major operating systems like Windows, MacOS, Linux, and mobile...

User.com

User.com is a leading user research and usability testing platform used by product teams across various industries. It aims to help teams validate product ideas faster by connecting them with target users for quick yet insightful feedback.Some key capabilities and benefits of User.com include:Access to network...

Audienceful

Audienceful is a complete social media campaign management solution designed to help brands, agencies, publishers, and small businesses get the most out of their social efforts. The platform includes powerful tools for campaign planning, creative and audience management, cross-channel execution, performance reporting, and optimization.Key features and capabilities of Audienceful...

Sendy

Sendy is an email marketing software application designed for small businesses and online marketers to easily create and send newsletters, automated emails and build subscriber lists. It is a self-hosted solution that gives users full control over their email marketing data and campaigns.Some key features of Sendy include:Drag-and-drop...

EmailOctopus

EmailOctopus is a cloud-based email marketing software designed for small businesses, online stores, bloggers, and startups. With EmailOctopus, you can easily create beautiful email newsletters with ready-made templates or from scratch using a drag-and-drop email builder.Key features of EmailOctopus include:Intuitive email editor with drag-and-drop functionality and mobile-responsive email...

Screets

Screets is a free and open-source software application for note taking, knowledge management, and collaboration. At its core, Screets allows users to create rich text documents that can contain formatted text, bullet points, images, links, tags, and more.Key features of Screets include:Intuitive and customizable workspace to organize notes...

Froged

Froged is an open source blog publishing application built on the Laravel PHP framework. It allows bloggers and writers to easily write, organize, and publish articles and blog posts through an intuitive web interface.Some key features of Froged include:Post writing and editing using a WYSIWYG editorMedia management for...

Momentum.link

Momentum.link is a browser extension available for Chrome, Firefox, Edge, and Opera that replaces boring new tab pages with a personalized dashboard to boost productivity and inspiration.Key features of Momentum include:To-do list to track tasks and goalsWeather information for your locationRotating background images and quotesPomodoro timer for...

Chaskiq

Chaskiq is an open-source customer service and support platform that provides similar functionality as Intercom. It allows businesses to have conversations with customers across multiple channels including live chat, email, messaging platforms, and more.Some key features of Chaskiq include:Interactive chatbots for automated conversationsTeam inbox for managing support ticketsKnowledge...

BigMailer.io

BigMailer.io is a powerful email marketing and automation platform designed to help businesses and marketers create, send, and track professional email campaigns. Some key features of BigMailer.io include:Drag-and-drop email builders with hundreds of customizable templates to create beautiful and engaging emails quickly.Sophisticated automation workflows that allow...

InnerTrends

InnerTrends is a mindfulness and personal growth app designed to help people lead more meaningful and purposeful lives. The app provides users with quick, daily micro-practices that take just 60 seconds to complete.These short practices aim to cultivate self-awareness, resilience, empathy, and insight. Each day, users are guided through a...

Salesmachine

Salesmachine is a cloud-based customer relationship management (CRM) and sales automation software designed specifically for small businesses. It aims to provide an all-in-one solution to simplify and automate sales processes.Key features of Salesmachine include:Contact Management - Store all customer and prospect information in one centralized database. Track details...

Interakt

Interakt is a visual collaboration software designed specifically for remote teams. It provides an intuitive online whiteboard space where team members can brainstorm ideas, create diagrams and flowcharts, and collaborate on them together in real-time.Some key features of Interakt include:Flexible infinite canvases for brainstorming sessions and diagrammingA variety...

SendBulls

SendBulls is an easy-to-use email marketing software designed for small businesses. It provides an intuitive drag-and-drop editor to create professional email campaigns, newsletters, and automations without any technical skills required.With SendBulls, you can easily build your mailing lists by integrating with the contacts from your email service providers or...

Smart Messenger

Smart Messenger is a modern messaging application designed to enhance how people communicate. It incorporates artificial intelligence to provide smart suggestions, automated tasks, and useful information to users while they exchange messages.Some key features of Smart Messenger include:Smart Replies - Uses NLP to suggest relevant one-tap responses to...

Livewire Messenger

Livewire Messenger is a free, open-source instant messaging platform developed by Livewire Labs. It is available for Windows, macOS, Linux and Android operating systems.Some key features of Livewire Messenger include:User-friendly and intuitive interface for easy navigation and chattingSupports one-on-one chats as well as group chatsReal-time messaging with text...

SES Metric

SES Metric is a comprehensive email analytics platform designed to help marketers and email senders understand, analyze, and optimize their email campaigns. Some key features of SES Metric include:Email delivery tracking - Monitor email deliverability metrics like bounce, spam complaint rates to identify issues.Email engagement analytics - Track...

Retainly

Retainly is a software designed specifically for ecommerce companies to help reduce customer churn and recover lost revenue from abandoned carts or canceled subscriptions. It works by using automation, personalization, and artificial intelligence to identify customers at risk of churning or those who have already churned, and sends targeted campaigns...

PPMessage

PPMessage is an open-source customer engagement platform designed to facilitate real-time communication between businesses and customers. It provides tools to support messaging across multiple platforms including in-app messaging, push notifications, SMS, Facebook Messenger, and more.Key capabilities and benefits of PPMessage include:Omnichannel customer engagement - Communicate with customers seamlessly...

Carrrot

Carrrot is a user-friendly habit and goal tracking app designed to help users cultivate healthy routines, achieve goals and break bad habits. It enables users to choose habits and goals they want to track, set reminders and record progress on a daily or weekly basis.Key features of Carrrot include...

MyBizMailer

MyBizMailer is an easy-to-use email marketing platform designed for small businesses and entrepreneurs. It makes it simple to create professional email newsletters with beautiful templates, powerful editing tools, and seamless integration with your existing contacts and customer data.Key features include:Drag-and-drop email builder to quickly create beautiful, mobile-responsive emailsLarge...

Gramchat

Gramchat is an AI-powered grammar checking and writing assistant tool designed to help writers improve their writing. It goes beyond basic grammar and spell checking to provide more advanced writing suggestions.Some key features of Gramchat include:Grammar and spelling error correction - it scans text and highlights issues like...

SendingBee

SendingBee is an email delivery service designed to improve email deliverability for businesses. It provides dedicated IP addresses, domain authentication tools like SPF, DKIM, and DMARC to authenticate your domain and increase inbox placement rates.Key features include:Dedicated IP addresses - Get your own IP addresses to protect sender...

The Real Time Chat

The Real Time Chat is a feature-rich real-time web-based communication software. It allows users to have real-time text conversations privately or in groups. Some of the key features include:Real-time private and group chatting with read receipts and typing indicatorsMedia sharing - share photos, audio, video and other files during...

Marketeer

Marketeer is a comprehensive marketing automation and CRM platform designed to help businesses attract, nurture, and retain customers more effectively. It provides a suite of features to streamline marketing and sales processes in one place.Key capabilities of Marketeer include:Lead nurturing through targeted email campaigns and lifecycle marketing to...

Nudgespot

Nudgespot is a user onboarding and product walkthrough software designed to guide users through your product or website. It allows you to create interactive step-by-step walkthroughs, tooltips, checklists, and more to showcase key features or flows in your application.Some key capabilities include:Build sequenced walkthroughs to introduce complex features...

Banckle Campaign

Banckle Campaign is a cloud-based email marketing and automation platform suitable for businesses of all sizes. It makes it easy to create professional email campaigns with drag-and-drop editors and pre-designed templates. Key features include:Intuitive drag-and-drop email builder to create beautiful, responsive emails quicklyLarge library of customizable email templates for...