DeltaDNA
deltaDNA is a game analytics and player engagement platform designed for game developers. It provides tools to analyze player behavior, segment players, and deliver personalized content to maximize player engagement and monetization.
analytics
player-engagement
personalization
deltaDNA: Game Analytics and Player Engagement Platform
Game analytics and player engagement platform designed for game developers to analyze player behavior, segment players, and deliver personalized content for maximum player engagement and monetization.
What is DeltaDNA?
deltaDNA is a game analytics and player engagement platform aimed at helping game developers better understand and engage their players. Some key features of deltaDNA include:
- Player analytics - Track and analyze player behavior, spending, progression, churn and more to understand your players.
- Player segmentation - Automatically group players into segments based on common attributes and behaviors.
- Campaign management - Create, target and optimize campaigns and special offers to different player segments.
- Personalization - Customize game content and offers for individual players based on their attributes and behaviors.
- Predictive modeling - Use machine learning to predict player lifetime value, churn risk and future spending.
- Integrations - Integrates with mobile app stores, ad networks and other platforms.
- Flexibility - Offering both cloud-based and on-premise deployment options.
Overall, deltaDNA aims to provide game developers with the tools and insights needed to better understand players and keep them engaged over the long term. This can maximize player retention, engagement and monetization. The platform is designed specifically for games and offers a robust set of analytics, personalization and marketing capabilities to meet the needs of most game developers.
DeltaDNA Features
Features
- Player behavior analytics
- Segmentation and targeting
- Personalized content delivery
- A/B testing and optimization
- Real-time data processing
- Monetization and retention insights
- Integrated marketing tools
- Customizable dashboards and reporting
Pricing
- Subscription-Based
Pros
Comprehensive analytics and player engagement tools
Personalized content and marketing capabilities
Real-time data processing and insights
Customizable and flexible platform
Experienced team and support
Cons
Pricing can be expensive for smaller game studios
Integration with other tools may require additional effort
Learning curve for non-technical users
Limited free or trial options
Official Links
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