Gusto Email

Gusto Email

Gusto Email is an email marketing software designed for small businesses. It allows users to easily create email campaigns, build email lists, track analytics, and manage contacts. Key features include drag-and-drop email builders, A/B testing, automation workflows, and integrati
email marketing automation analytics small-business

Gusto Email: Small Business Email Marketing Software

Gusto Email is an email marketing software designed for small businesses. It allows users to easily create email campaigns, build email lists, track analytics, and manage contacts. Key features include drag-and-drop email builders, A/B testing, automation workflows, and integrations with CRMs and other tools.

What is Gusto Email?

Gusto Email is an intuitive yet powerful email marketing platform aimed at small businesses and solopreneurs. With an easy-to-use drag-and-drop builder, small teams can create beautiful, engaging emails quickly without any design experience required.

Key features of Gusto Email include:

  • Drag-and-drop email builder with customizable templates
  • Tools for building subscriber lists and managing contacts
  • Automation workflows for sending timed email series or triggers
  • A/B testing capabilities to optimize email performance
  • In-depth analytics on opens, clicks, unsubscribes, and more
  • Integrations with popular CRMs, webinar software, and other tools
  • Best-in-class deliverability to land emails in the inbox

Pricing starts at $15/month for up to 500 subscribers, making Gusto Email budget-friendly for early-stage businesses. All plans come with a 30-day free trial as well.

With its simple but complete feature set aimed at small business needs, Gusto Email strikes an appealing balance between ease of use and email marketing power. It's a good choice for solopreneurs, bootstrapped startups, and small teams sending their first marketing emails.

Gusto Email Features

Features

  1. Drag-and-drop email builder
  2. A/B testing
  3. Automation workflows
  4. CRM and other tool integrations
  5. Email list management
  6. Campaign analytics

Pricing

  • Subscription-Based

Pros

User-friendly interface

Comprehensive email marketing features

Affordable pricing options

Integrations with popular business tools

Cons

Limited customization options

Relatively basic email templates

Reporting and analytics could be more robust

Official Links


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