Harmonizely
Harmonizely is a customer experience optimization platform that allows businesses to test variations of website content, offers, messaging, and design to improve key metrics. It enables A/B testing, personalization, and experimentation across websites, mobile apps, emails, and ad
ab-testing
personalization
optimization
experimentation
customer-experience
Harmonizely: Customer Experience Optimization Platform
A/B testing, personalization, and experimentation for websites, mobile apps, emails, and ad campaigns to improve key metrics and optimize customer experience.
What is Harmonizely?
Harmonizely is a leading customer experience optimization platform used by businesses to test and optimize digital experiences across websites, mobile apps, and other channels. The software makes it easy to create A/B tests, personalize content, run targeted campaigns, and experiment to improve key metrics like conversion rates, engagement, and revenue growth.
Key features of Harmonizely include:
- Visual editor to build tests and personalization campaigns with no coding needed
- Tools to target content to specific audiences based on behavior, location, tech stack, and more
- Integrations with major marketing & analytics tools
- Automatic allocation and advanced statistical analysis like Bayesian methods
- APIs and data integration to connect experiment data to other systems
- Solutions tailored for major verticals like retail, finance, media, and travel
Harmonizely serves over 9,000 customers globally including major brands like Microsoft, Uber, and The Wall Street Journal. It offers flexible plans based on monthly active users, as well as enterprise options with dedicated support and premium features.
In summary, Harmonizely provides an enterprise-level experimentation platform to help companies continuously test and optimize the customer experience across digital touchpoints.
Harmonizely Features
Features
- A/B testing
- Personalization
- Experimentation
- Visual editor
- Analytics and reporting
- Integrations
Pricing
- Freemium
- Subscription-Based
Pros
Easy to use interface
Powerful segmentation and targeting
Robust analytics and reporting
Wide range of integrations
Flexible pricing options
Cons
Can be complex for beginners
Limited customization options
Slow support at times
Setup requires developer help
Official Links
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