Smaply
Smaply is a user experience research platform that helps product teams conduct user interviews, usability tests, and focus groups. It allows you to recruit participants, design studies, analyze results, and share insights all in one place.
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Smaply: User Experience Research Platform
Conduct user interviews, usability tests, and focus groups with Smaply's research platform, recruiting participants, designing studies, analyzing results, and sharing insights in one place.
What is Smaply?
Smaply is a user experience research platform designed to help product teams easily conduct qualitative user research like interviews, usability testing, card sorting, and focus groups. Some key features of Smaply include:
- Participant recruitment tools like building screening surveys, managing your own participant database, or getting access to Smaply's on-demand participant panel.
- Study design capabilities for creating tasks, tests, survey questions, card sorts, and discussion guides.
- Built-in tools for moderating studies like taking notes, audio/video recording, screen sharing, think aloud prompts, and more.
- Analytics for synthesizing results, generating reports, tracking study metrics, and exporting data.
- Options for distributing results through auto-generated presentations, shareable highlights, or interactive session replays.
- Templates, guides, checklist, and courses for properly setting up and running studies as a beginner or expert.
Compared to alternatives, Smaply specializes in formative, qualitative UX studies rather than quantitative surveys or analytics. It simplifies the process of user research so product teams can make design decisions based on human insights faster. The platform handles all the heavy lifting so stakeholders can focus on the findings.
Smaply Features
Features
- User interview management
- Usability testing
- Focus group facilitation
- Participant recruitment
- Study design and analysis
- Collaborative insights sharing
- Integrations with other tools
Pricing
- Freemium
- Subscription-Based
Pros
All-in-one user research platform
Streamlined study management
Collaborative features for teams
Customizable research templates
Detailed analysis and reporting
Cons
Can be complex for beginners
Limited free plan features
Pricing can be expensive for small teams
Some integrations may require additional fees
Official Links
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