User experience research tool to create visual surveys with images, videos, or prototypes for feedback from users, understanding reactions and feelings towards designs and ideas.
Usabilla Visual Survey is a feature-rich online survey builder and research platform focused on capturing visual feedback from users. It allows designers, marketers, product managers, and UX researchers to easily create visually engaging surveys containing images, videos, prototypes, or website screenshots.
With Visual Survey, you can add questions, notes, ratings, and more to the visuals to gather structured feedback from your target audience. It supports building surveys for concept testing, design feedback, ad testing, e-commerce product reactions, and more use cases. The drag-and-drop editor makes it fast and simple to create beautiful, interactive surveys in minutes without any coding.
Once your survey is ready, Visual Survey provides flexible distribution through public links, email invitations, QR codes, website embeds, and panel integration. It includes advanced logic features like branching, randomization, mandatory questions, and more to create customized survey flows.
As responses start coming in, Visual Survey automatically organizes both structured feedback and unstructured comments tied to areas of interest on the visuals. Powerful analytics dashboards provide insight into key metrics like heatmaps, emotion analysis, text analysis, and benchmarking to interpret results.
Overall, Usabilla Visual Survey stands out as a dedicated visual feedback solution for UX and market research teams with powerful tools, actionable analytics, flexible integration options, and enterprise-grade security built-in.