Free software to clean URLs, improve analytics and aggregate page metrics
UTM Stripper is a free, open-source software that removes UTM tracking parameters from URLs to keep them clean and improve analytics.
UTM parameters like utm_source, utm_medium, utm_campaign, etc. are added to URLs to track traffic sources and campaigns. However, they create separate URLs for the same content, fragmenting analytics data.
UTM Stripper runs on Windows, Mac and Linux. It can remove UTM codes from URLs in the clipboard or batch process URLs from files. It also has plugins for browsers and apps to automatically strip UTMs from clicked links.
By removing UTM parameters, UTM Stripper aggregates analytics metrics for identical pages instead of spreading them across multiple URLs. This gives a more accurate understanding of the most popular content and traffic sources.
UTM codes may still be useful for short-term campaign tracking. But for long-term SEO and analytics, UTM Stripper helps by stripping them to create clean, canonical URLs.
UTM Stripper is free, open source software with no ads, tracking or rate limits. It simplifies analytics by removing unnecessary URL parameters.
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