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UTM Stripper

UTM Stripper

UTM Stripper is a free software that removes UTM tracking parameters from URLs. It helps keep URLs clean and improves analytics by aggregating metrics for pages with identical content.
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UTM Stripper: Remove UTM Tracking Parameters

Free software to clean URLs, improve analytics and aggregate page metrics

What is UTM Stripper?

UTM Stripper is a free, open-source software that removes UTM tracking parameters from URLs to keep them clean and improve analytics.

UTM parameters like utm_source, utm_medium, utm_campaign, etc. are added to URLs to track traffic sources and campaigns. However, they create separate URLs for the same content, fragmenting analytics data.

UTM Stripper runs on Windows, Mac and Linux. It can remove UTM codes from URLs in the clipboard or batch process URLs from files. It also has plugins for browsers and apps to automatically strip UTMs from clicked links.

By removing UTM parameters, UTM Stripper aggregates analytics metrics for identical pages instead of spreading them across multiple URLs. This gives a more accurate understanding of the most popular content and traffic sources.

UTM codes may still be useful for short-term campaign tracking. But for long-term SEO and analytics, UTM Stripper helps by stripping them to create clean, canonical URLs.

UTM Stripper is free, open source software with no ads, tracking or rate limits. It simplifies analytics by removing unnecessary URL parameters.

UTM Stripper Features

Features

  1. Removes UTM tracking parameters from URLs
  2. Keeps URLs clean
  3. Improves analytics by aggregating metrics for identical pages
  4. Browser extension available
  5. Standalone desktop application available

Pricing

  • Free
  • Open Source

Pros

Free and open source

Easy to use

Lightweight

Helps improve analytics data quality

Works across different platforms

Cons

Limited to removing UTM parameters only

Requires manual work to clean URLs

No advanced configuration options

No automated or bulk cleaning

Only cleans URLs after they are already created

Official Links

Official Website
https://github.com/jparise/chrome-utm-stripper

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