ZoomInfo vs DiscoverOrg

Struggling to choose between ZoomInfo and DiscoverOrg? Both products offer unique advantages, making it a tough decision.

ZoomInfo is a Business & Commerce solution with tags like crm, lead-generation, marketing-automation.

It boasts features such as Contact database of over 200 million business people, Lead enrichment to append missing data to contacts, Email tracking to see who opened/clicked emails, CRM and marketing automation integration, Chrome extension for prospecting on LinkedIn, Company profiles and org charts, Predictive lead scoring, Customizable sales workflows and pros including Massive database of prospects, Great for sales prospecting and outreach, Lead enrichment saves time, Powerful integration options, Easy to use Chrome extension, Helpful company intelligence, Lead scoring to prioritize outreach, Custom workflows to optimize sales process.

On the other hand, DiscoverOrg is a Business & Commerce product tagged with crm, lead-generation, prospecting.

Its standout features include Company and contact data, Firmographic and technographic data, Intent data and insights, Sales intelligence and prospecting tools, Integrations with CRM and sales automation tools, and it shines with pros like Comprehensive and accurate data on companies and contacts, Insights to help identify and prioritize qualified leads, Integrations with popular sales and marketing tools, Customizable alerts and notifications.

Feature	ZoomInfo	DiscoverOrg
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

ZoomInfo

Description: ZoomInfo is a software as a service (SaaS) platform that provides companies with business-to-business data to identify prospects, enable sales and marketing automation, and provide intelligence on customers. It combines powerful data and AI to fuel growth.

DiscoverOrg

Description: DiscoverOrg is a sales and marketing intelligence platform that provides data on companies, contacts, and sales professionals to help users identify prospects, shorten sales cycles, and close more deals. It offers contact data, firmographics, technographics, intent data, and other insights.

Key Features Comparison

ZoomInfo Features

• Contact database of over 200 million business people
• Lead enrichment to append missing data to contacts
• Email tracking to see who opened/clicked emails
• CRM and marketing automation integration
• Chrome extension for prospecting on LinkedIn
• Company profiles and org charts
• Predictive lead scoring
• Customizable sales workflows

DiscoverOrg Features

• Company and contact data
• Firmographic and technographic data
• Intent data and insights
• Sales intelligence and prospecting tools
• Integrations with CRM and sales automation tools

Pros & Cons Analysis

ZoomInfo

Pros

• Massive database of prospects
• Great for sales prospecting and outreach
• Lead enrichment saves time
• Powerful integration options
• Easy to use Chrome extension
• Helpful company intelligence
• Lead scoring to prioritize outreach
• Custom workflows to optimize sales process

Cons

• Very expensive compared to competitors
• Limited free plan options
• Contacts not always up-to-date
• Email tracking seen as spammy by some
• Slow and clunky interface
• Steep learning curve
• Chrome extension is hit or miss
• Workflows can be complex to build

DiscoverOrg

Pros

• Comprehensive and accurate data on companies and contacts
• Insights to help identify and prioritize qualified leads
• Integrations with popular sales and marketing tools
• Customizable alerts and notifications

Cons

• Relatively expensive pricing compared to some competitors
• Limited functionality for smaller businesses or individual users
• Potential data accuracy issues or outdated information

Pricing Comparison

ZoomInfo

• Subscription-Based

DiscoverOrg

• Subscription-Based