Best Buy

Best Buy

Best Buy is a major American retailer of consumer electronics, home office products, entertainment software, appliances, and related services. It offers a wide selection of brand name electronics at competitive prices both online and at its retail locations.
Best Buy image
electronics appliances entertainment software retailer

Best Buy: Major Retailer of Consumer Electronics

Best Buy offers a wide selection of consumer electronics, home office products, entertainment software, appliances, and related services at competitive prices online and in-store.

What is Best Buy?

Best Buy is one of the largest consumer electronics retailers in the United States and Canada. Founded in 1966 as an audio specialty store called Sound of Music, it was rebranded as Best Buy in 1983 and has since grown to over 1,000 big box retail stores as well as an ecommerce site bestbuy.com.

Best Buy sells a wide variety of brand name home entertainment products including televisions, home theater systems, MP3 players, video game consoles and games, DVDs, Blu-ray discs, mobile phones and related accessories. It also retails home appliances, cameras, camcorders, computers, computer software and accessories. Its brands include Insignia, Rocketfish, Dynex, Platinum and Geek Squad.

The Geek Squad service offers installation, repair, maintenance and technical support for all Best Buy products as well as for third party products. Services can be performed either in store or with an onsite visit to the customer's home or office.

As primarily a brick-and-mortar retailer, Best Buy competitively prices products to compete with ecommerce giants like Amazon. Its large retail footprint also allows customers to test products in person before purchasing. Best Buy tends to discount older inventory to keep up with the fast product cycles typical of consumer electronics.

Best Buy Features

Features

  1. Online and in-store shopping
  2. Wide selection of brand name electronics
  3. Price match guarantee
  4. Rewards program
  5. Product reviews
  6. Geek Squad tech support

Pricing

  • One-time Purchase
  • Subscription-Based (Totaltech membership)

Pros

Competitive prices

Good selection of products

Knowledgeable sales staff

Convenient locations

Easy returns

Cons

Pressure from sales staff to buy extras

Long lines at checkout

Not all items in stock at stores

Third-party sellers lack returns policy


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