Bumble

Bumble

Bumble is a popular dating and networking app launched in 2014. It requires women to make the first move and start conversations with matches, aiming to give more power to women in online dating.
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dating social-network messaging

Bumble: Dating and Networking App for Women

Bumble is a popular dating and networking app launched in 2014 requiring women to make the first move, aiming to give more power to women in online dating.

What is Bumble?

Bumble is a location-based social and dating application that facilitates communication between interested users. Launched in 2014, the app now has over 100 million users worldwide.

What sets Bumble apart from other dating apps is its women-first messaging system. On Bumble, women are required to make the first move and initiate a conversation with a match within 24 hours before that connection disappears. This aims to give more power and control to women in online dating scenarios.

Once a woman messages a match, either person is free to reply from there on out. Same-sex matches on Bumble allow either user to make the first move. The app also has networking and friendship features in its Bumble BFF and Bumble Bizz offshoots.

Bumble uses a freemium model, with basic features available for free but requiring payment to access premium features like more detailed filters, the ability to extend matches, and unlimited swipes. An optional subscription called Bumble Boost also provides users with more information on people who have already liked their profile.

Founded by Whitney Wolfe Herd, an early executive at Tinder, Bumble has grown rapidly and now has over 15 million monthly active users. The app aims to empower women and keep users safe through features like photo verification and a machine learning-enabled system to detect inappropriate images.

Bumble Features

Features

  1. Swipe right/left to like/dislike profiles
  2. Women make the first move in starting conversations
  3. BFF mode to find platonic friends
  4. Bizz mode for professional networking
  5. Photo verification
  6. In-app video and voice calls
  7. Match expiration after 24 hours if no message sent

Pricing

  • Freemium

Pros

Puts women in control

Reduces unwanted messages for women

Good for shy men

Focus on quality over quantity

Effective at finding relationships

BFF and Bizz modes beyond just dating

Cons

Women may get overwhelmed with initiating

Time limits create pressure

Limited number of daily swipes for free users

No search function

Only matches people in close proximity


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