What is Cars.com?
Cars.com is a leading online automotive marketplace that connects car buyers and sellers. Launched in 1998, it provides a variety of tools and resources to help consumers research, price, and locate new and used vehicles for sale.
On Cars.com, visitors can search an extensive database of vehicle listings aggregated from thousands of dealerships and private sellers nationwide. Listings contain key details about the make, model, year, mileage, price and location of vehicles. The site also includes professional editorial reviews, safety recalls, incentives and rebate information, and photos and videos for many listings.
In addition to vehicle listings and research content, Cars.com features tools to compare models side-by-side, calculate loan payments, estimate trade-in value, find certified pre-owned offerings and read consumer reviews of vehicles and dealers. Registered members can save search criteria, get price drop alerts and message sellers directly through the site.
Cars.com also provides a platform where dealers market their inventory to a targeted, high-intent audience of car shoppers. Dealers can enhance their listings, promote special offers and track leads generated through the site. The company works with over 20,000 dealership partners.
Cars.com is owned jointly by Gannett and TV stations affiliated with Graham Holdings Company. It generates revenue through advertising sales, dealer subscription fees and consumer purchase qualifications made through the site.