Clarabridge

Clarabridge

Clarabridge is a customer experience management software that helps businesses gather feedback from customers across various channels like phone calls, surveys, social media, etc. It uses AI and text analytics to analyze the unstructured feedback and provide insights to improve c
Clarabridge image
customer-feedback text-analytics ai customer-satisfaction

Clarabridge: Customer Experience Management Software

Clarabridge helps businesses gather feedback from customers across multiple channels, using AI and text analytics to analyze unstructured feedback and provide insights for improving customer satisfaction.

What is Clarabridge?

Clarabridge is a comprehensive customer experience management platform designed to help businesses collect, analyze and act on customer feedback gathered from various sources like phone calls, surveys, emails, chat, social media and more. It utilizes artificial intelligence, natural language processing and text analytics to transform unstructured customer data like call transcripts, survey verbatims etc. into meaningful insights.

Some of the key features of Clarabridge include:
- Omnichannel data aggregation - Ingest feedback data from multiple online and offline sources into a single platform
- Sentiment analysis - Automatically detect consumer sentiment and emotion from text feedback
- Root cause analysis - Identify key drivers of satisfaction or dissatisfaction from customer feedback
- Workflow automation - Create predefined workflows to automatically categorize and route customer feedback for appropriate response
- Reporting and analytics - Gain actionable insights through customized reports, dashboards and analysis.
- Closed-loop integration - Share insights from customer feedback directly with frontline employees to facilitate fast response and service recovery.

By consolidating both quantitative structured data and unstructured customer feedback data into one system, Clarabridge enables brands to get a complete 360-degree view of the customer journey. The actionable insights help businesses identify weak spots in the customer experience and rapidly diagnose issues for quick resolution leading to higher customer satisfaction.

Clarabridge Features

Features

  1. Text analytics and natural language processing to analyze customer feedback
  2. Sentiment analysis to categorize feedback as positive, negative or neutral
  3. Speech to text transcription of call center conversations
  4. Integration with survey platforms
  5. Social media listening and analysis
  6. Dashboards and reporting

Pricing

  • Subscription-Based

Pros

Powerful text analytics for unstructured data

Identifies key themes and trends in customer feedback

Helps improve customer satisfaction and loyalty

Scales to handle large volumes of data

Easy to use dashboards and visualizations

Cons

Expensive compared to competitors

May require professional services for complex setup and configuration

Not as customizable as some other solutions

Steep learning curve for some advanced features


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