What is HauteLook?
HauteLook is an ecommerce website that focuses on limited-time flash sales of designer fashion brands at discounted prices. It was launched in 2007 and acquired by Nordstrom in 2011 as part of the company's growth into off-price retail. HauteLook offers sales lasting 36-48 hours on brands for women, men, kids as well as home goods.
Some key features of HauteLook include:
- Sales on top designer brands like Coach, Michael Kors, Nike, Theory, 7 For All Mankind at 50-75% discounts or more.
- New sales launch every morning at 8AM Pacific.
- Mobile apps and email notifications about upcoming sales.
- Hundreds of emerging designers and boutique brands along with more established luxury names.
- Editorial content and style tips accompany the product assortment.
- Free shipping on all orders over $100.
The HauteLook shopping experience revolves around its limited-time sales events that create urgency and exclusivity. The site curates a selection of apparel, shoes, accessories and home goods that is refreshed daily across its categories for women, men and children. It also focuses on small batch productions when possible to add to the uniqueness of items. The combination of discounted designer merchandise along with time-limited availability generates excitement among bargain hunters and fans of high-end fashion.