What is Marxico?
Marxico is an open-source marketing automation and campaign management solution designed for small to medium-sized businesses as an alternative to Marketo. It provides a suite of features to help manage marketing campaigns across multiple channels.
Some key capabilities and benefits of Marxico include:
- Drag-and-drop campaign builder to easily create multi-channel campaigns with emails, landing pages, web forms, SMS, and more
- Tools to build customer journeys with triggers and conditional logic
- A/B testing for emails and landing pages
- Contact database to store and segment subscriber data
- Email marketing with templates, drag-and-drop editor, and analytics
- Landing pages and web forms to capture leads
- Built-in website analytics and event tracking
- CRM integration and workflows
- Dashboards for insights into campaign metrics
- Being open-source, Marxico is customizable to meet specific business needs
- Available on-premises for enhanced security and data control
With its breadth of features focused on marketing automation, campaign creation and management, Marxico provides an affordable alternative to Marketo for SMBs and teams with more limited marketing resources.
Typora, Rentry.co, Hemingway Editor, Mark Text, MacDown, ghostwriter, StackEdit, Byword, Haroopad, MarkdownPad, Octopage, Writing Kit are some alternatives to Marxico.