Augmented reality app turning the real world into a giant treasure hunt, rewarding users for discovering and completing location-based challenges
Seek is an augmented reality mobile app available for iOS and Android that incentivizes outdoor exploration and adventure. The app uses location-based technology and augmented reality to transform the real world into a virtual treasure hunt.
Users earn points and prizes by seeking out nearby adventures, which are interactive experiences hidden at specific geographic locations. These can include anything from scenic lookout points and historic landmarks to public works of art. Upon arriving at an adventure location, users scan the area with their phone’s camera to reveal the virtual content and earn their reward.
In addition to adventures, Seek features challenges - mini games and quizzes that test users' observation skills, trivia knowledge, creativity, and more. By completing adventures and challenges, users level up and earn increasingly valuable rewards including gift cards, travel vouchers, sweepstakes entries, nonprofit donations, and more.
Unlike many gamified apps, Seek is focused primarily on getting users to engage with and explore the real world around them. With many adventures tied to educational content and landmarks, it aims to make learning about one's community rewarding and fun.
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