Sekindo - Universal McCann

Sekindo: AI-Powered Advertising Solutions

Universal McCann client adtech company providing AI-powered solutions for media agencies and advertisers, including programmatic advertising and real-time bidding

What is Sekindo - Universal McCann?

Sekindo is an adtech software company that offers AI-powered omnichannel advertising solutions for brands, agencies, and publishers. Founded in 2012 and headquartered in Düsseldorf, Germany, Sekindo aims to simplify and optimize digital marketing campaigns through its SSP, DSP and DMP products.

The Sekindo platform leverages proprietary AI and machine learning algorithms to enable precision targeting, automated optimizations, and detailed campaign analytics across display, video, mobile, social, native, DOOH and advanced TV formats. Key capabilities include:

• Real-time bidding (RTB) and programmatic media buying across a global marketplace of premium publishers and data partners.
• Cross-channel campaign management, reporting and analytics.
• Proprietary predictive behavioral targeting models for more relevant ad serving.
• A self-service UI to plan, launch, monitor and optimize campaigns.

Sekindo serves over 150 enterprise customers worldwide, unifying data to deliver smarter omnichannel advertising. With its advanced technology and dedicated managed services team, Sekindo strives to drive performance for brands while ensuring brand safety, viewability and transparency.

Sekindo - Universal McCann Features

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