Variables

Variables

Variables is a user research platform that helps teams conduct research faster. It allows you to create flexible surveys, recruit participants, analyze responses, and share insights quickly. Great for agile teams that need ongoing customer feedback.
research surveys agile customer-feedback

Variables: User Research Platform

Create flexible surveys, recruit participants, analyze responses, and share insights with Variables, the ultimate tool for agile teams seeking ongoing customer feedback

What is Variables?

Variables is a user research and insights platform designed to help agile product teams validate ideas and make better product decisions. It provides an end-to-end solution to plan research, create flexible surveys, recruit participants from a global panel, analyze responses, and share insights.

Key features include:

  • Flexible survey builder with logic, images, and more
  • Access to on-demand research participants from a diverse global panel
  • Automated analysis with charts, filters, and exports
  • Collaboration tools to involve your team and stakeholders
  • Integrations with popular platforms like Jira, Slack, Figma, etc.

Variables is ideal for agile development teams that need ongoing qualitative insights from real users to guide their product roadmap. The flexible, DIY approach means you can run studies on your own timeline without reliance on a research team. This helps validate ideas faster and course-correct based on user feedback.

Overall, Variables is a great user research platform for technology and digital product teams that want easy access to participants and insights in order to build products their customers love.

Variables Features

Features

  1. Create flexible surveys
  2. Recruit research participants
  3. Analyze survey responses
  4. Share insights quickly
  5. Integrations with popular tools

Pricing

  • Freemium
  • Subscription-Based

Pros

Streamlined user research process

Flexible survey creation

Fast participant recruitment

Comprehensive data analysis

Easy collaboration and sharing

Cons

Limited free plan features

Can be expensive for larger teams

Learning curve for some users

Official Links


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