AdButler
AdButler is an advertising management platform that helps publishers maximize their ad revenue. It provides ad serving, reporting, optimization, and more to control display, video, and mobile ads.
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AdButler: Advertising Management Platform for Publishers
AdButler helps publishers maximize their ad revenue with ad serving, reporting, optimization, and more control over display, video, and mobile ads.
What is AdButler?
AdButler is an advertising management platform designed to help publishers manage, optimize, and maximize their ad revenue. Some key features of AdButler include:
- Ad serving and trafficking - AdButler makes it easy to upload ads, create placements and zones, set floors and rates, traffic ads, and deliver them to your site.
- Reporting and analytics - Get in-depth reporting on impressions, clicks, CTR, RPM, revenue, geography, devices, and more to understand your advertising performance.
- A/B testing - Test multiple ad sizes, placements, creatives etc. to find the optimal setup for increased clicks and revenue.
- Header bidding - Leverage header bidding to increase competition among ad networks and demand sources for higher ad rates.
- Ad optimization tools - Auto-optimize ad placements, auto suggest bidding floors, set optimal ad frequencies and more.
- Support for display, video, and mobile ads - Monetize all types of ad inventory from one unified platform.
AdButler helps publishers save time and maximize revenue by providing robust ad ops tools, actionable insights, and advanced automation. It's designed for easy use and optimization by publishers of all sizes.
AdButler Features
Features
- Ad Serving
- Reporting and Analytics
- Ad Optimization
- Yield Optimization
- Inventory Management
- Ad Trafficking
- Demand Partner Integration
- Audience Targeting
- Real-Time Bidding
- Mobile Advertising
Pricing
- Subscription-Based
Pros
Comprehensive ad management platform
Robust reporting and analytics
Advanced ad optimization features
Supports multiple ad formats and channels
Customizable to fit publisher's needs
Scalable to handle high traffic volumes
Cons
Steep learning curve for complex features
Pricing can be expensive for smaller publishers
Limited integration with third-party tools
Customer support can be slow at times
Official Links
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