CrazyEgg is a popular web analytics service that provides heatmaps and other visual tools to analyze visitor behavior and engagement on a website. It helps optimize site content and design.
CrazyEgg is a popular web analytics service that provides heatmaps and other visual tools to analyze visitor behavior and engagement on a website. It helps optimize site content and design.
What is CrazyEgg?
CrazyEgg is a well-known and widely-used web analytics service focused on understanding visitor behavior through visual analysis tools like heatmaps, scrollmaps, and conversion funnels. Launched in 2006, it aims to make website analytics easy and intuitive for businesses, marketers and web developers.
CrazyEgg's main feature is its click heatmaps that show where visitors are clicking on each page. This visual representation makes it easy to identify the most popular areas that attract attention as well as dead zones that may need improvement. Beyond heatmaps, it also offers scrollmaps to see how far down visitors scroll, confetti maps to analyze clicking patterns, and overlaid heatmaps to compare behavior across different segments.
Some key capabilities and benefits of CrazyEgg include:
Generating heatmaps without requiring coding or installation of scripts
A/B testing by comparing heatmaps from two URLs
Integrations with platforms like Shopify, WordPress, and Google Analytics
Affordable pricing plans for small businesses and teams
Easy-to-use dashboard and exporting options to share data
With valuable visitor insights packed into an intuitive interface, CrazyEgg remains a top choice amongst small businesses, marketers, designers and developers for improving website engagement and conversions.
CrazyEgg Features
Features
Heatmaps - visualize where users click, move mouse, and scroll on pages
Scrollmaps - see how far down visitors scroll on pages
Overlay Report - compare engagement metrics between two date ranges
Confetti - highlight clusters of clicks to identify popular elements
Form Analytics - see drop off rates and conversions for forms
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