What is Seller Rankings?
Seller Rankings is a third-party software program designed specifically for Amazon sellers to track and analyze the sales rankings of their products. The software pulls ranking data directly from Amazon and builds visual dashboards for sellers to monitor the positional performance of each ASIN (Amazon Standard Identification Number) in their catalog.
Key features of Seller Rankings include:
- Sales velocity tracking shows how quickly a product's rankings are rising or falling over any date range.
- Best Seller Rank (BSR) charts plot the historical rankings data for both an absolute look back and relative look back versus competitors.
- ASIN ranking distribution charts demonstrate the percentage of a seller's catalog that ranks at various popularity levels.
- Automated ranking alerts can be configured to notify sellers when an important product has a significant ranking shift.
- Competitor price tracking allows sellers to benchmark where their pricing stands relative to others.
- A product database houses additional intel on each ASIN such as estimated sales, rating, dimensions and more.
By leveraging the ranking and competitive insights within Seller Rankings, Amazon sellers can identify new opportunities in their catalog, optimize pricing strategies, evaluate new products to sell and make more data-driven decisions for their business.