Trustpilot
Trustpilot is an online review platform where customers can leave reviews and ratings for businesses. Businesses can claim their Trustpilot profile to respond to reviews and manage their online reputation.
reviews
ratings
reputation-management
customer-feedback
Trustpilot: Online Review Platform
Trustpilot is an online review platform where customers can leave reviews and ratings for businesses. Businesses can claim their Trustpilot profile to respond to reviews and manage their online reputation.
What is Trustpilot?
Trustpilot is an online review platform founded in 2007 that allows customers to leave reviews and ratings for businesses. It operates across several countries and has over 30 million reviews. Key features of Trustpilot include:
- Customers can leave star ratings out of 5 and write reviews detailing their experiences with a business.
- Businesses can sign up for free Trustpilot accounts to claim their profiles, respond to reviews, invite customers to leave reviews, and manage their online reputation.
- An open invite system that allows any customer to leave a review without needing to sign up.
- Review filtering options for both positive and critical reviews.
- Review tag system to highlight key elements in reviews like particular products or services.
- Customizable review widgets that businesses can add to their websites.
- Analytics tools for businesses to gain insights from customer reviews.
- Integration options with eCommerce platforms like Magento and Shopify.
As an open and independent review platform, Trustpilot helps build trust in businesses by providing transparency into their customer service quality and products/services. Both businesses and consumers leverage these customer reviews in decision making.
Trustpilot Features
Features
- Allows consumers to leave reviews and ratings for businesses
- Businesses can respond to reviews and manage their reputation
- Consumers can share reviews on social media
- Businesses can collect and analyze customer feedback
- Review widget can be embedded on business websites
- Mobile apps for consumers and businesses
Pricing
- Freemium
- Subscription-Based
Pros
Helps build trust and social proof for businesses
Provides marketplace transparency for consumers
User-friendly interface
Detailed analytics and insights
Integrates with other platforms
Cons
Potential for fake or biased reviews
Hard to remove fraudulent reviews
Some features are only available on paid plans
May require extra work to manage incoming reviews
Official Links
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