Suralink
Suralink is a media relations platform that helps PR professionals manage and track press coverage. It allows users to create and distribute press releases, manage contacts, track coverage, and analyze the impact of PR efforts.
media-relations
press-releases
coverage-tracking
analytics
Suralink: Media Relations Platform for Tracking Press Coverage
A media relations platform helping PR professionals manage press releases, contacts, coverage, and PR analytics.
What is Suralink?
Suralink is a software platform designed for public relations professionals to help manage media relations and press coverage more efficiently. Some of the key features of Suralink include:
- Press release creation, distribution, and analytics - Create professional press releases, target relevant journalists, and track opens, clicks, and downloads.
- Media contact management - Maintain an up-to-date database of media contacts and integrate with email for targeted pitches.
- Coverage tracking and analytics - Easily track press mentions across print, online, broadcast, and social media outlets. Measure the impact through custom analytics reporting.
- Email marketing and outreach - Use targeted email campaigns to pitch stories and send follow-ups at scale while still maintaining personalization.
- Integration with leading PR platforms - Suralink integrates with other tools like Cision and Muck Rack for an end-to-end PR workflow.
Overall, Suralink aims to save public relations teams time on administrative tasks while providing insights to help them focus their efforts and demonstrate the impact of their work. The platform is designed for PR agencies, corporate communications teams, non-profit organizations, and government institutions.
Suralink Features
Features
- Distribute press releases
- Manage media contacts
- Track press coverage
- Analyze PR efforts
Pricing
- Subscription-Based
Pros
Easy to use interface
Customizable workflows
Real-time analytics
Integrates with other PR tools
Cons
Can be pricey for small teams
No free version
Limited social media integration
Steep learning curve
Official Links
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