What is Bynder?
Bynder is a cloud-based digital asset management (DAM) platform that helps companies consolidate, organize, distribute and leverage their digital media assets. It serves as a centralized repository for storing, managing and sharing rich media files such as images, videos, PDF documents, audio files, 3D assets and more.
Key features and capabilities of Bynder include:
- Cloud hosting and storage of digital assets with unlimited scalability
- Automated tagging, metadata creation and image recognition using AI
- Robust search and filtering options to quickly locate assets
- Tools to edit images and videos in the cloud workspace
- Version control and approvals for assets
- Built-in marketing integration (CMS, PIM, emails, etc)
- Workflow automation for asset review, approval and distribution
- Role-based permissions and access controls
- APIs and SDKs to integrate with other systems
- Mobile app allowing access and uploads on the go
- Usage analytics dashboards and reports
Bynder is used by marketing teams, creative professionals, content creators and other departments to simplify collaborating on and managing digital media for omnichannel content campaigns, product launches, brand management and other use cases requiring rich media assets.