What is OroCRM?
OroCRM is an open source, on-premise or cloud-based customer relationship management (CRM) platform designed for small and medium sized businesses. It provides a variety of capabilities to manage sales, marketing, customer support, reporting and more.
Key features of OroCRM include:
- Sales automation tools like lead and opportunity management, sales forecasts, contact management, and sales pipelines.
- Marketing automation for campaign management, email marketing, landing pages, and more.
- Customer support tools such as help desk ticketing, SLA management, and knowledge base.
- Robust reporting engine to track KPIs and gain business intelligence.
- Highly customizable platform through extensions, themes, and integrations.
- Available as self-hosted on-premise or OroCloud hosted option.
OroCRM aims to provide an affordable yet powerful CRM platform for small and midsized companies not needing the complexity of tools like Salesforce. With its open source model, OroCRM can also be customized to suit specific business needs.