Drift.com
Drift is a conversational marketing and sales platform that helps businesses connect with potential customers through live chat, email marketing automation, and AI-powered lead scoring.
conversational-marketing
sales
chatbot
email-marketing
Drift: Conversational Marketing and Sales Platform
Drift is a conversational marketing and sales platform that helps businesses connect with potential customers through live chat, email marketing automation, and AI-powered lead scoring.
What is Drift.com?
Drift is a software company that offers a conversational marketing and sales platform designed to help businesses connect with potential customers and generate more leads through personalized conversations. Drift's key products and features include:
- Live Chat - Chatbots and human agents can engage website visitors in real-time conversations to answer questions, qualify leads, and book meetings.
- Email Marketing Automation - Create targeted email campaigns and leverage automation to nurture leads based on their behaviors and interests.
- Lead Scoring - AI evaluates and scores leads based on activities like website engagement and email opens to help sales teams prioritize hot leads.
- Conversational Ads - Chat ads engage website visitors to guide them to the right pages and capture contacts.
Key benefits of Drift include increasing sales qualified leads, capturing more contacts, improving sales productivity through lead prioritization, and providing a more personalized buying experience for customers. It integrates with popular marketing, sales, and CRM platforms.
Drift targets small, mid-market, and enterprise businesses across various industries looking to improve their digital marketing and sales processes. It offers customized pricing plans based on number of contacts engaged per month.
Drift.com Features
Features
- Live Chat
- Email Marketing Automation
- Lead Scoring
- Meeting Scheduling
- Chatbots
Pricing
- Freemium
- Subscription-Based
Pros
Easy to use interface
Integrates with other marketing tools
Helps convert website visitors into leads
Automates follow-up conversations
Cons
Can be pricey for small businesses
Limited customization options
Chatbot functionality is basic
Official Links
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