What is MAXQDA?
MAXQDA is a powerful qualitative data analysis software designed for researchers working with textual data, including interview transcripts, focus groups, surveys, literature, webpages, images, PDF files, audio and video files, tweets and more. It provides advanced tools to organize, analyze, visualize and publish both structured and unstructured data.
Some of the key features of MAXQDA include:
- Importing data from a wide range of formats including DOC, DOCX, XLSX, CSV, PDF, JPG, MP3, MP4, and more
- Flexibly coding textual documents and assigning categories, themes or concepts
- Annotating and commenting on data segments
- Visualizing connections in coded data through code maps, code relations browsers, document maps and other diagrams
- Comparing coded segments across groups based on variables like gender, age, etc.
- Analyzing text statistically and qualitatively with text search tools, word frequency tools, cluster analysis and more
- Transcription module to transcribe audio and video files
- Centralized data repository for organizing literature reviews
- Team collaboration features for multi-user coding and analysis
- Publishing reports including quotations, code frequencies, variables statistics, conceptual maps and more
MAXQDA is used by academic and commercial researchers across disciplines including social sciences, market research, literature reviews, media analysis, UX research and others. It's an excellent tool for gaining deeper qualitative insights from text data through coding, retrieval, visualization and analysis tools.
NVivo, ATLAS.ti, AQUAD, Julius, Transana, Dedoose, consider.ly, Taguette, RQDA, The Ethnograph, QualCoder, CATMA, Wired-Marker, Quirkos, Dovetail, Provalis Research, Condens, HyperResearch, f4analyse, Keeword bee, Shipright, DiscoverText are some alternatives to MAXQDA.