Sizmek
Sizmek is an ad server and analytics platform used by advertisers, agencies and publishers to manage digital ads across channels like display, video, mobile, and more. It provides campaign management, creative optimization, targeting, trafficking, reporting and more.
ad-server
analytics
campaign-management
creative-optimization
targeting
trafficking
reporting
Sizmek: Ad Server & Analytics Platform
Sizmek is an ad server and analytics platform used by advertisers, agencies and publishers to manage digital ads across channels like display, video, mobile, and more. It provides campaign management, creative optimization, targeting, trafficking, reporting and more.
What is Sizmek?
Sizmek is a leading ad server and analytics platform used for managing digital advertising campaigns across channels such as display, video, mobile, rich media, and more. It provides a suite of tools for advertisers, agencies, and publishers to execute, optimize, target, traffic, and report on their media buys.
Key capabilities of Sizmek include:
- Support for standard ad formats like banner, rich media, and video as well as native and custom formats
- Omnichannel campaign management across programmatic, direct, and traditional media buys
- Creative optimization through features like dynamic creative and sequential messaging
- Advanced targeting and media planning powered by a Data Management Platform
- Trafficking and serving advertising creatives to websites, apps, and other inventory
- Robust analytics and attribution modeling to measure campaign effectiveness
- Integrations with leading third-party ad tech providers and media buying platforms
Sizmek positions itself as an open and independent ad server that provides transparency and control for its users. It serves over 3 billion impressions per day globally. Key customers include major brands, media agencies, and publishers.
Sizmek Features
Features
- Campaign management
- Creative optimization
- Targeting
- Trafficking
- Reporting
- Cross-channel ad management (display, video, mobile, etc.)
Pricing
- Subscription-Based
- Custom Pricing
Pros
Powerful ad serving capabilities
Robust analytics and reporting
Supports multiple ad formats and channels
Helps optimize ad performance
Integrates with other martech solutions
Cons
Can be complex to use
Requires technical expertise
Less flexible pricing than some competitors
Lacks some newer ad tech capabilities
Official Links
The Best Sizmek Alternatives
Top Online Services and Advertising & Marketing and other similar apps like Sizmek
DoubleClick for Publishers
DoubleClick for Publishers (DFP) is a leading ad management platform used by publishers and media companies to manage display, video, and mobile advertising across websites, apps, and other digital properties. It is owned by Google and was formerly known as DoubleClick Ad Exchange.DFP provides a suite of tools for publishers...
Markpoint
Markpoint is a free, open-source Markdown editor with a simple and intuitive interface. Despite the minimalistic design, it packs plenty of powerful features for a productive Markdown writing experience.Some of the key features of Markpoint include:Real-time Markdown rendering - See your formatted document update live as you type.Customizable themes and...
Alternative Adverts Adserver
Alternative Adverts Adserver is an open-source advertising server that provides publishers and advertisers more transparency and control compared to third-party ad networks. It allows publishers to directly sell and manage their ad inventory without relying on middlemen.Key features include:Self-hosted ad serving platformReal-time reporting on ad performanceGranular targeting and segmentation of...
Ad Server Solutions
Ad server software is used by publishers and media companies to manage, deliver, track, report on, and optimize digital advertising campaigns and inventory. A few key capabilities of ad servers include:Ad serving - Actually deliver ads to websites, apps, connected TV, etc based on targeting parameters and inventory availability.Ad trafficking...
AdRoll
AdRoll is an advertising and retargeting platform used by over 50,000 businesses worldwide. It allows companies to create and manage display, social, and video advertising campaigns across channels like desktop, mobile, Facebook, Instagram, YouTube, and more.Key features of AdRoll include:Cross-channel ad retargeting based on previous site visitors or custom audiences...
FaceSuggest
FaceSuggest is an artificial intelligence-powered software that provides real-time suggestions and guidance for improving portraits and facial photos during a photoshoot. It uses advanced computer vision and deep learning algorithms to analyze facial data from the camera and then offers direction on adjusting the model's pose, expression, angles, lighting, and...
Criteo
Criteo is a global technology company that provides marketing solutions to drive sales and customer acquisitions. Founded in 2005, Criteo pioneered personalized retargeting through predictive algorithms and machine learning capabilities that enable dynamically relevant advertisements to specific users across devices and environments.The Criteo Marketing Platform offers a range of products...
Gimbal
Gimbal is a mobile app analytics and attribution platform owned by Qualcomm. It provides insights into app user acquisition, behavior, and retention across iOS, Android and other platforms.Key features of Gimbal include:Attribution - Track app install sources across paid, organic, referral channels to attribute new users.Engagement - Measure session length,...
Netseer
Netseer is a recommendation engine and discovery platform that helps websites deliver personalized content to their users. The platform tracks user interests and behavior to create highly targeted recommendations aimed at increasing engagement and improving retention.With Netseer, publishers and e-commerce sites can enhance user experience by showing relevant content and...
Rocketfuel
Rocketfuel is a leading marketing attribution software that helps companies optimize their digital marketing efforts by determining the true impact and value of each marketing touchpoint in driving conversions and revenue.It uses advanced statistical modeling and machine learning algorithms to analyze customer journey data across multiple online and offline channels...
Amobee
Amobee is a global digital advertising technology company providing campaign management, data analytics, and cross-channel media optimization capabilities for brands and agencies. Founded in 2005 and acquired by Singtel in 2012, Amobee has offices across North America, Europe, Middle East, Asia and Australia.Amobee's integrated platform connects programmatic buying with real-time...
Marin Software
Marin Software is a leading cross-channel advertising management platform for advertisers and agencies. It offers tools to manage, analyze, and optimize digital marketing campaigns across search, social, and eCommerce channels from a unified platform.Key features of Marin Software include:Cross-channel campaign management - Manage paid search, shopping, social, and display campaigns...
AdLib DSP
AdLib DSP is an advertising technology software provider focused on demand-side platforms (DSPs). Its DSP solutions aim to give digital marketers and media buyers improved precision targeting, enhanced campaign optimization, and access to real-time data to boost campaign performance.Key capabilities and features of AdLib DSP include:Custom audience targeting - Build...
BitPoster
BitPoster is an open-source digital signage content management system. It provides an intuitive interface that allows users to easily create and manage content to display on any screens or monitors.With BitPoster, you can showcase media files like images, videos and audio, display websites, add scrolling text and images, and customize...
