BuySellAds.com

BuySellAds.com

BuySellAds.com is an online advertising network and ad exchange. It allows publishers to monetize their websites by selling ad space, and enables advertisers to buy ad placements across the network. It offers banner, native, and video ad formats.
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BuySellAds.com: Online Advertising Network | BuySellAds.com

BuySellAds.com is an online advertising network and ad exchange. It allows publishers to monetize their websites by selling ad space, and enables advertisers to buy ad placements across the network. It offers banner, native, and video ad formats.

What is BuySellAds.com?

BuySellAds.com is an advertising technology company that operates an online advertising network and real-time bidding ad exchange. Founded in 2008, BuySellAds provides solutions for both publishers and advertisers.

For publishers, BuySellAds allows websites, blogs, and apps to monetize their content by selling display, native, and video ad inventory across the BuySellAds network. Publishers can customize ad layouts and sizes, set pricing tiers and floors, and access real-time analytics on fill rates, CPMs, revenues, and more.

For advertisers, BuySellAds offers a self-serve platform to buy ad placements across their network of over 3 million websites. Advertisers can target specific sites and categories, set daily budgets and bids, and only pay when users view or click on their ads. The platform provides campaign analytics including impressions, clicks, CTRs, and conversions.

Key capabilities offered by BuySellAds include: real-time bidding for impression-level ad buying, customized ad units, mobile ad serving, private marketplace deals, and extensive targeting capabilities. The company takes a reasonable revenue share and has generally received positive reviews from participating publishers and advertisers.

BuySellAds.com Features

Features

  1. Self-serve ad platform for buying and selling online ad inventory
  2. Real-time bidding (RTB) exchange
  3. Targeted ad placements based on demographics, geography, keywords, etc
  4. Banner, native, video ad formats
  5. Ad performance tracking and analytics
  6. Publisher ad management and optimization tools
  7. Advertiser campaign management tools

Pricing

  • CPM (cost per thousand impressions)
  • CPC (cost per click)
  • CPA (cost per acquisition)

Pros

Large network of premium publishers

Advanced targeting capabilities

Transparent pricing and reporting

Good matchmaking between advertisers and publishers

Easy to use self-serve platform

Support for multiple ad formats

Cons

Limited compared to larger ad networks

Less brand safety controls than some networks

Less flexible pricing models than some exchanges

Less robust analytics than larger platforms


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